Data as of February 2026. Source: Realtor.com.
The WILLARD, NC real estate market (28478) currently shows 3 active listings, with 1 pending sales. Homes are averaging 113 days on the market before going under contract.
Inventory has tightened compared to last year, with 7 fewer active listings — creating more competition among buyers.
Homes are taking longer to sell, averaging 113 days on market compared to 29 days last year.
The median listing price has fallen 3.1% year-over-year, from $302,425 to $292,950.
Whether you are buying or selling in WILLARD, NC, SELL123.com can help you save significantly on commission — typically 2% compared to traditional 5% broker fees. Call (240) SELL-123 for a free consultation.
Population: 4,424 · Density: 13.9/mi² · Median household income: $61,680
Typical home value: $156,734 · Homeownership: 86.2%
Based on listing price changes before sale/pending as a proxy for sale-to-list dynamics. Source: Realtor.com.
| Zip | City / State | Distance | Listings | Market Value | Median $ | Average $ |
|---|---|---|---|---|---|---|
| 28478 | Willard, NC 28478 | 0.0 mi | 8 | $2,226,136 | $264,900 | $278,267 |
| 28425 | Burgaw, NC 28425 | 9.8 mi | 56 | $24,202,192 | $398,750 | $432,182 |
| 28421 | Atkinson, NC 28421 | 11.3 mi | 3 | $3,446,250 | $1,148,750 | $1,148,750 |
| 28447 | Ivanhoe, NC 28447 | 12.6 mi | 1 | $699,000 | $699,000 | $699,000 |
| 28457 | Rocky Point, NC 28457 | 16.3 mi | 43 | $18,581,805 | $460,000 | $432,135 |
| 28453 | Magnolia, NC 28453 | 16.7 mi | 5 | $1,231,000 | $224,950 | $246,200 |
| 28454 | Maple Hill, NC 28454 | 22.2 mi | 11 | $3,384,634 | $332,173 | $307,694 |
| 28456 | Riegelwood, NC 28456 | 23.2 mi | 7 | $2,140,719 | $322,500 | $305,817 |
| 28398 | Warsaw, NC 28398 | 24.3 mi | 26 | $7,015,814 | $220,000 | $269,839 |
| 28349 | Kenansville, NC 28349 | 24.5 mi | 7 | $2,355,500 | $355,000 | $336,500 |
| 28401 | Wilmington, NC 28401 | 24.6 mi | 177 | $75,803,259 | $359,380 | $428,267 |
| 28434 | Council, NC 28434 | 27.3 mi | 2 | $350,000 | $175,000 | $175,000 |
| 28405 | Wilmington, NC 28405 | 28.0 mi | 131 | $112,873,530 | $441,250 | $861,630 |
As of February 2026, there are 3 active listings in WILLARD, NC (zip code 28478), compared to 10 the prior year.
The median listing price in WILLARD, NC 28478 is $292,950 as of February 2026, a 3.1% decrease from $302,425 the prior year.
Homes in WILLARD, NC 28478 spend an average of 113 days on the market before going under contract, compared to 29 days the prior year.
Based on current inventory and days-on-market data as of February 2026, WILLARD, NC 28478 is currently a Balanced Market. Inventory has tightened compared to last year, with 7 fewer active listings — creating more competition among buyers. Homes are taking longer to sell, averaging 113 days on market compared to 29 days last year.
With SELL123.com's maximum 3% commission, sellers in WILLARD, NC 28478 save an estimated $5,859 compared to a typical 5% commission on the median listing price of $292,950. Our fee structure: 1% listing + 2% selling broker — no additional buyer or seller fees. Call (240) SELL-123 or email info@SELL123.com for a free consultation.